Bravado in PolkaDot from the Born to Love Catalogue

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PRESS RELEASE

Innovative Polka-Dot Maternity Bras & Thongs Help Mom's Style, Babies Vision

PolkaDot bra and panties Toronto, November 1 - Have a look at today's dot.com moms in 60's retro maternity fashion from Bravado! Designs. What started as yet another fashion innovation in breastfeeding lingerie by Bravado! Designs is actually proving to have healthful benefits to the eyesight of newborns. Just introduced to join its line of leopard, floral and solid coloured maternity bras and underwear, the newest addition is polka dots - a high contrast black and white all-time favourite for women. Apparently it's also favourite for infants who like to gaze on high contrast patterns.

In fact, according to "What to Expect the First year", by Arlene Eisenberg, Heidi E. Murkoff and Sandee E. Hathaway, B.S.N. (Workman), newborns do enjoy looking at things, and "this pastime is one of his most important avenues of learning. So provide him with plenty of visual stimuli, black and white preferred.".

"We selected the newest pattern because it's fun, but the added bonus is that it turns out that high contrast dots are shown in studies to aid in the development of newborn eye health. So we're just thrilled that now both Mom and baby will benefit from the most comfortable and stylish cotton/spandex nursing bras, thongs, briefs and bikinis on the market," said Bravado! Designs president Shery Leeder.

Their polka dot line continues the 10-year-old Canadian company's reputation for offering a modern alternative to the typical maternity undergarments previously available. Historically, white, unattractive, uncomfortable bras with unwieldy hooks were the only option. Offering function and fashion highlights Bravado! Designs' philosophy, which is a strong commitment to the importance of breastfeeding along with its desire to bolster a mother's sense of self-esteem.

Order your Bravado! Designs PolkaDot products and receive a free make-your-own I-Qube Infant Learning Block!

Send questions, comments, and suggestions to: catherine@borntolove.com

Born to Love articles are written by Catherine McDiarmid-Watt

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